Planning & Strategy

We understand that brand success starts with building a sound strategy based on insights, aligned direction and transformational thinking focused on growth. Our seasoned strategic leadership uncover insights that deliver impactful brand loyalty.

Examples include:

• Brand Identity Creation - including vision, mission, logo design, brand guidelines development, brand tone and voice, re-branding and refreshes
• Brand Storytelling - involving brand and campaign naming, tagline development, visual systematic design, typography, iconography

Creative

Our creative passion never punches a clock.  We love creating and providing exhilarating ideas, campaigns and concepts that will excite your customers and drive the desired results.  Our creative team is savvy, smart, imaginative and focused on your goals while delivering the best possible product.  In collaboration with your strategic and planning needs, we can develop:

• Brand and product launches
• Creative advertising and marketing campaigns
• Experiential creative extensions
• Websites and landing pages

Media

Our media team is relentlessly focused on media campaigns that amplify results.  With the ever evolving world of media, our team not only thrives on ensuring that your brand stands out against the competition, but they push to deliver unique opportunities leveraging strong vendor relationships and buying power. Our services include media planning, buying and management of:

• Media mix optimization
• Audience identification
• Traditional media (TV, OOH, Print, Direct Mail, Radio)
• Direct response TV
• Streaming Video (CTV, OTT, Programmatic)
• Streaming Audio (Site Direct, Programmatic)
• Digital media (Display, Native, Site Direct)
• Paid social media
• Paid search strategy and management
• Emerging media evaluation and management
• Detailed in and post campaign performance reports

Research & Analytics

Our team is highly experienced with data visualization, analysis, and quantitative, qualitative, and mixed methods research. Our team works closely together with Red House’s Creative and Media departments to:

• Identify where a campaign is most needed through a combination of primary and secondary research and exploratory data analysis
• Understand your target audience through survey design, analysis (quantitative and qualitative), and audience segmentation
• Select the most effective campaign materials using conjoint and MaxDiff analysis
• Inform (re)branding efforts by concept testing creative solutions.
• Evaluate campaign impact through advanced analytics and relevant metric assessment (e.g., brand awareness; website traffic)

Production

Our award-winning team specializes in crafting bold, high-quality video content that captivates and inspires. From attention-grabbing commercials to viral social media videos and stunning animations, we handle every stage—from concept to final cut. No matter the size of the project, we ensure the creative idea connects with and engages your audience.

Our team of production and creative experts will:

• Utilize cutting-edge technology and resources to craft compelling narratives
• Manage every aspect of the process—budgets, timelines, and partnerships—so you can focus on what matters

We handle all types of production needs, including:

• TV commercials
• Branded video content
• Short stories and documentaries
• Brand support materials and collateral

Communication & PR

We provide comprehensive communications and public relations services, from targeted strategic PR programs to fully integrated and multifaceted brand and marketing communications campaigns.  Our experienced team has a proven track record of successfully addressing the diverse needs of our clients. Our extensive suite of services includes the following areas of specialization:

• Strategic Planning and Execution
• Media and Influencer Relations
• Corporate Communications
• Community and Stakeholder Outreach
• Social Media Strategy and Content Management
• Reputation and Issues Management
• Events Planning and Management
• Sponsorships & Partner Activations
• Advanced Intelligence, Media Monitoring and Analytics